Creative track · File 31 / 37
Beekeeper's
A hexagon, a bee and a promise stamped right into the badge - the mark of nature, 100% natural.
- Date
- Oct 2010
- Discipline
- Food · Natural Honey (est. 2002)
- Sector
- Food
- Client
- Mahfuz Ibrahim (London, UK)
- Author
- Sole
The engagement
Beekeeper's was positioned, named, and designed end to end by Mohammed Vaseeuddin: one strategist accountable for the brief, the language, and the system.
Beekeeper's was founded in 2002 by people who refused to cut their honey - built on the belief that the most trustworthy product is the one nature already finished. The hexagon is the honeycomb itself; the bee is the maker; and the surrounding promises ('The Mark of Nature', '100% Natural') turn the badge into a seal of trust before a word is read.
In the dossier
- 01 The Contents
- 02 The Introduction
- 03 Brand Origin Story
- 04 Vision & Mission
- 05 Core Values
- 06 Brand Essence
- 07 Brand Archetype
- 08 Visual Identity
- 09 Business Stationery
- 10 Thank You .